{"id":374,"date":"2026-01-29T15:21:43","date_gmt":"2026-01-29T20:21:43","guid":{"rendered":"https:\/\/mu-art.org\/carolineflynn\/?post_type=project&p=374"},"modified":"2026-02-02T10:59:54","modified_gmt":"2026-02-02T15:59:54","slug":"personal-branding","status":"publish","type":"project","link":"https:\/\/mu-art.org\/carolineflynn\/project\/personal-branding\/","title":{"rendered":"Personal Branding"},"content":{"rendered":"
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Personal Branding<\/h1><\/div><\/div>\n<\/div>\n<\/div>\n\n
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My Interpretation<\/h3><\/div><\/div>\n<\/div>\n\n
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I chose to remake my own personal logo because i wasn't drawn to what I had created before.\u00a0 I needed to rethink what I wanted to show to the world, so I found a font that I really liked, and I really love vintage designs, so I found a star that was very 1950s.\u00a0 I wanted it to look professional but also have some personality and little elements here and there that feel more like me.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n

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Color Palette<\/h3><\/div><\/div>\n<\/div>\n\n
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I found a main green color that I really liked, then I added a light beige that complemented it and a dark brown that I could use as an accent.\u00a0 I also found 2 blue colors that went with the rest that I could use whenever I needed them.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n

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Logo<\/h2><\/div><\/div>\n<\/div>\n<\/div>\n\n
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For my logo itself, I used the F from my last name because I really liked how the star I used in my logotype fit so well into the stem of the F.\u00a0 I also thought that if I ever wanted to simplify or shorten my name, I could just go by my last name.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n

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Mockups<\/h2><\/div><\/div>\n<\/div>\n<\/div>\n\n
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These are two mockups that I added my logo to: business cards and a paper bag.\u00a0 It's important to see how they look on different products and scenarios in the real world.<\/p>\n<\/div><\/div>\n<\/div>\n\n

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Animated Logo<\/h1><\/div><\/div>\n<\/div>\n<\/div>\n\n
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I wanted to make a short animated version of my logotype to add some intrigue to my website and also to practice my motion graphics.\u00a0 I wanted the O to spin in, but I found that having the first part spin in with it made it look better, then I had my first name go down and look like it's pulling up my last name, which I thought made it feel more playful.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":11,"featured_media":75,"comment_status":"open","ping_status":"closed","template":"","meta":{"footnotes":""},"project_category":[10],"project_tag":[12,11],"class_list":["post-374","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-portfolio","project_tag-animation","project_tag-design"],"_links":{"self":[{"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/project\/374","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/comments?post=374"}],"version-history":[{"count":8,"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/project\/374\/revisions"}],"predecessor-version":[{"id":440,"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/project\/374\/revisions\/440"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/media\/75"}],"wp:attachment":[{"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/media?parent=374"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/project_category?post=374"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/mu-art.org\/carolineflynn\/wp-json\/wp\/v2\/project_tag?post=374"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}